History of use of goji for health benefits is 6000 years old. Since a long it is being used in the Chinese medicines and as a health food. It can bring about a drastic change in your lifestyle by improving health and total well being. The most important benefit of Goji Berry includes its anti – aging property. It acts via two ways; firstly, it contains antioxidant compounds which slow down the aging process by reducing the free radicals. Secondly, it enhances the ability to produce growth hormones by supplying Potassium and amino acids (L-glutamine and L-arginine) for the pituitary gland.

Some studies show that Goji Berry enhances lymphocyte transformation rate and macrophage phagocytic function. These berries are very useful in cancer treatment as they inhibit DNA mutation and stop the growth of cancer cells. Zeaxanthin dipalmitate present in goji berries have hepato-protective properties and can reverse carbon tetrachloride induced hepatotoxicity. The carotene content of Goji Berry is helpful to cure eye disorders such as cataracts, retinopathy and macular degeneration. Also, lutein and zeaxanthin neutralizes the free radicals formed by the sunlight. Apart from it, Goji Berries provide potential benefits against cardiovascular and inflammatory diseases and have neuroprotective properties.